Bluelabel Logo 291231


Vending machine + coffee machine
Additional services

Useful information

Blue Label is located behind Joy Station, a 2-minute walk from the 280/94 "Children's Home" bus stop and 5 minutes from UNWE. The exact address is given in Google Maps, which you can find in the menu Contact.

Student City is one of the fastest growing areas in the capital - it is multicultural and dynamic. Blue Label's location gives you access to everything the area has to offer (a walk in the park, 24-hour shops, various restaurants and cafes, nightlife and other entertainment) as well as privacy and tranquility. Some of our apartments offer spectacular views of Sofia's jewel - Vitosha Mountain.

Check-in at Blue Label happens in two ways, depending on your arrival time:

  • Upon arrival by 18:00, you will be met and checked in by our receptionist.
  • If you arrive after 18:00, your booking confirmation email* will be sent with your check-in instructions.

* When booking, please specify the approximate time of arrival so that we can send you the necessary information. In case of delay, please call in advance.

  • Smoking is not allowed in Blue Label's indoor areas. It is allowed on the apartment terraces and in front of reception, and rubbish must be disposed of in the designated ashtrays / bins.
  • Pets are not allowed in Blue Label.
  • Blue Label children and teenagers up to the age of 18 must be accompanied by an adult.

* All rules can be found in Our Terms of Use


Send us an inquiry and we will reply at the earliest opportunity.